Holding A Convention over 4th of July
Anime Expo is the largest convention in the USA for the Japanese animation industry. I happened across their website by accident when I read their convention started today (on July 3). Surely that must...
View ArticleThere Really IS A Conference For Everything
Did you know the first International Scent Marketing Conference was this week? Now that’s niche! Here’s some video clips from Ad Age.
View Article5 Reasons Why I’m Thinking About Quitting The Tradeshow Business
The tradeshow business can be a fantastic venture. When you get it right in an industry that really needs the event, you can make a lot of money and at the same time help move an industry forward by...
View ArticleDigital Life Expo postponed
This one caught me by surprise. Digital Life has been postponed. This show was an enormous undertaking and it makes sense that a general consumer event at Javits would have a tough time in a sluggish...
View ArticleLeech Marketing Labeled as “Creative” and “Guerilla”
Leech marketing has been an issue for event marketers forever. There’s a serious perception problem out there because posts like this that tout that “You, too, can get edge on the cheap” are completely...
View ArticleWe’ve Sold New Media Expo
I’ve posted about this on my personal blog, but I thought I’d also post here about the business side of the transaction for the organizers who read TradeshowStartup.com. Deciding if it was time to sell...
View ArticleEven $137,500 Can’t Guarantee Conference Internet
Le Web, the annual Internet trade show and conference in Paris spent $137,500 (100,000 Euros) trying to get a stable connection for their speakers, attendees and press room without luck. This continues...
View ArticleLast MacWorld Expo for Apple
No Jobs keynote this year either. Not sure how to react to this news: http://www.apple.com/pr/library/2008/12/16macworld.html. More later… Update: After giving this a few minutes to sink in, my general...
View ArticleYes, There are Still Great Conferences
The “death of all conferences and tradeshows” talk always annoys me so I’m always glad to see favorable posts about conferences. The Minnesota Interactive Marketing Association had one recently that...
View ArticleThe Nightmare Reality of Insuring an Event
It’s been a while since I posted here, but this story in the Wall Street Journal today compelled me to start typing. After Canceled New York Marathon, a New Race Over Insurance A marathon is very much...
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